Case Studies
6 projects
Selected case studies across brand strategy, performance media, GTM, and creative direction.
Scandalous case study preview
Regulated Cannabis / Consumer CPG
Identity, packaging, custom chocolate molds, investor decks, and go-to-market across five re…
Brand · GTM →
MiO digital shelf preview
CPG · Enterprise eCommerce
Led the digital shelf rebuild for MiO. UX and multi-channel creative consolidated into one c…
Design · CPG →
POCN case study preview
Healthcare · Pharma
Managed $1.7M+ in pharmaceutical media across 30+ concurrent HCP campaigns. Compounding effi…
Performance · Healthcare →
Infinity case study preview
Licensed Consumer Products
Created the naming strategy, brand identity, and packaging systems for two distinct brand li…
Brand · Licensing →
SIGIL case study preview
Brand Identity · Product Design
Built the visual identity, board system, packaging, and production-ready assets for Pine Isl…
GTM · Brand →
Triax case study preview
B2B SaaS · Demand Gen
Rebuilt technical messaging, implemented Salesforce and Pardot workflows, and helped move He…
B2B SaaS · Demand Gen →