Most people in marketing came up through internships and agency ladders...I came up through a van and trailer.

At 17, I started my first band and never looked back. By my mid-20s I was managing international tours across 22 countries, negotiating multiple distribution deals, and figuring out how to sell over $150K in merch out of a trailer. Nobody gave me a playbook. I just had to figure it out (logistics, budgets, branding, audience growth, all of it) in real time.

That instinct (figure it out and ship it) carried me through Kraft Heinz, Disney, and 10+ years of building brands for founders through my consultancy, THIS. The details are in the work.

Outside of work, I'm usually at the gym, at the beach, or racking up a game of pool. I love creating media of all kinds (music, video, design, anything I can make with my hands or a screen) and I'm at my best when I'm around people. Connecticut's shoreline is home base, and I try not to take that for granted.